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Managed Connectivity for Remote Locations: The Role of Satellite Internet in Business Continuity

Secure your enterprise network with Managed SASE from AireSpring

Starlink satellite services address the internet access challenges of one-third of the world’s population who need dependable connectivity. Space-based internet delivery systems will evolve to deliver quick wireless connectivity, which promises to change work practices across all remote locations.

The Forrester study from last year showed network failures as the main reason behind service interruptions, which affected 63% of financial institutions in the Asia-Pacific regions. New resilient connectivity solutions have become essential because of rising network demands.

The benefits of satellite internet are tremendous, yet implementing it requires developers to solve various obstacles. The following blog examines both positive and negative aspects alongside traditional broadband changes and industrial, environmental, and worldwide communication implications of satellite internet technology.

The Connectivity Challenge in Remote Areas

Organizations conducting business operations in distant regions struggle to build dependable internet connections between facilities. The deployment of traditional wired infrastructures through fiber optics proves unavailable and unaffordable for regions lacking proper network infrastructure. Nearly 1-4 rural Americans  face significant challenges in obtaining fast internet access within their local community.

The regions without steady internet face multiple business-related troubles because of their unreliable internet connection. Business operations experience issues due to a lack of capabilities to use essential cloud tools and real-time analytic systems.

Insufficient connectivity causes numerous communication problems because it interrupts the relationships businesses need to maintain with customers, vendors, and distant staff members. The control of vital information and services becomes compromised when emergencies happen because inadequate internet access prevents affected parties from obtaining critical data.

Satellite Internet: A Viable Solution

Implementing satellite internet technology effectively addresses the connectivity gap in areas with limited digital access. The satellite system operates without ground infrastructure needs because of its ability to provide coverage no matter where an enterprise is located. This technology gives internet access to areas where traditional land-based networks do not function or cannot reach.

The availability of satellite internet has recently improved with the advancements of Low Earth Orbit (LEO) satellite technology. LEO satellites are positioned between 300 to 1,200 miles above Earth and offer lower latency and higher speeds than traditional geostationary satellites.

A key feature of satellite internet is its immediate deployment capabilities, which help enterprises set up connectivity before physical infrastructure can be developed. The method is especially helpful for locations, especially remote or rural areas where installing cables remains impractical.

Using satellite internet helps businesses in distant locations eliminate connectivity obstacles and maintain strong business efficiency along with their network channels while building emergency readiness.

The Advantages of Satellite Internet

The satellite internet infrastructure transforms worldwide network accessibility by providing industrial-grade speed and remote coverage connectivity.

 

1. Global Connectivity

The infrastructure requirements for traditional broadband access do not apply to satellite internet because it provides quick connectivity to regions with limited service.

Rural populations, along with sectors such as agriculture, shipping, mining, aviation, and healthcare, receive substantial advantages from this solution due to their past difficulties with connectivity. Australian residents in rural areas use Starlink satellite service because it provides better connectivity than the National Broadband Network does.

 

2. Remote Work and Digital Nomadism

Workers can now conduct their professional duties anywhere because satellite internet expands their workplace flexibility through remote work options.

Digital nomads and businesses that maintain remote offices achieve high-speed internet accessibility regardless of fixed-line dependencies, allowing them to balance their professional and personal lives outside urban environments. Through satellite technology, every team member can join virtual meetings without barriers created by geographical separation.

 

3. Business Continuity and Disaster Recovery

Small businesses benefit from satellite internet as an essential backup system when disasters or infrastructure collapses occur. Traditional broadband experiences physical damage due to natural disasters, but satellite systems remain unharmed. Their disaster resistance creates satellite systems appropriate for business continuity plans and disaster recovery needs.

The operational needs of healthcare facilities and finance institutions lead them to adopt satellite connectivity as part of their business resilience plans. Starlink satellite services allow companies to quicken their site launch processes, which minimizes operational readiness time.

 

4. Low Latency and High Speeds

The satellites managed by Starlink and other modern space-based companies exist in low-Earth orbit positions, which sit closer to Earth than conventional geostationary systems. The close position of satellites shortens bandwidth delays while providing broadband speeds that match land-based internet access in numerous geographic areas.

The proximity of LEO satellites to Earth reduces latency. It enables them to cover almost all areas of the globe, which makes them suitable for streaming speed internet services and various real-time communications.

The Challenges of Satellite Internet

The extensive connection capabilities of satellite internet are accompanied by multiple difficulties users must understand.

 

1. High Initial Costs

Organizations must pay major expenses for satellite dish systems along with modems when establishing satellite Internet operations. These startup costs can prove too expensive for both personal users and business operators.

A complete IT infrastructure upgrade becomes necessary for satellite service implementation, leading to higher final costs. The initial investment required to initiate satellite internet usage may surpasses the numerous future benefits, making its adoption challenging despite the long-term advantages.

 

2. Weather Sensitivity

The signals sent through satellites become non-operational under unfavorable weather conditions. Service quality will decrease while temporary outages may occur because satellite symbols are blocked by heavy precipitation, extreme snowfall, and cloud thickness.

Businesses and all users who need dependable internet access face major difficulties with this weather-dependent system.

 

3. Installation Challenges and Property Permissions

The position of satellite equipment must provide free visibility to the sky to achieve maximum performance, and rooftop installations must help fulfill this requirement. Acquiring property owner and landlord authorization for this equipment setup typically presents substantial difficulties.

Installing required hardware becomes difficult for specific buildings since certain structures either fail to allow proper attachment or provide limited access to the view in the sky.

 

4. Environmental and Regulatory Issues

Many new satellites generate environmental and space-debris concerns while causing fast-paced changes in the orbital space environment. Responsible regulatory organizations must find solutions regarding crowded orbital space and satellite collision risks.

Although companies focus on sustainable advancement through reusable rockets, they must deal with the environmental expenses of satellite production and launch activities. Space experts predict more than 50,000 satellites will become Earth-orbiting satellites by 2025, worsening conditions regarding space traffic management and orbital debris control.

Future Outlook

 Current data shows that the satellite internet market is extending quickly as experts predict rising demand in the coming years. Study findings from MarketsandMarkets indicate the market will achieve a USD 4.0 billion value in 2023 . The projections show it will grow to USD 17.1 billion by 2028, with a 33.7% compound annual growth rate (CAGR) between these years.

Businesses recognize satellite internet as their essential infrastructure requirement, which drives the continuous growth of satellite internet markets and supports organizations working in distant regions.

Rising technological advancements, along with increased competitive pressure, have produced solutions that are cheaper to scale. Starlink creates business opportunities with plans beginning at $140 monthly to serve different organizational requirements.

Satellite internet will expand its role as a vital business tool because market changes promise more affordable yet effective connectivity options across diverse locations.

Conclusion

Employing satellite internet as a part of an company enterprise connectivity plans strategy provides organizations with a resilient solution for overcoming remote location obstacles. Satellite internet establishes dependable connections that continue flowing during critical outages, even when operating in remote areas. Minor business downtime has affected 80% of companies, at least once with individual incidents costing $82,200 to $256,000.

Using improved satellite technology enables businesses to strengthen their operational resilience and preserve communication continuity and productivity maintenance. Satellite internet is an important business continuity element since it endures network breakdowns within the ground-based infrastructure.

Ready to find out how Managed Starlink Internet from AireSpring can help you strengthen your network connectivity?

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Steve Pasmanik

SENIOR VP OF SERVICE DELIVERY
Steve Pasmanik is a highly accomplished, forward-looking business professional with a progressive and diverse background encompassing Operations, Sales, Strategy Development, Marketing, Customer Care, and Product Management. He currently leads AireSpring’s Service Delivery and Service Assurance teams. Prior to joining AireSpring, Steve enjoyed a wide-ranging career with AT&T where he held various management leadership positions. Steve served as Assistant Vice President for AT&T’s Partner Solutions Team where he led their multi-billion-dollar service management organization across the Alliance, ACC, AT&T Partner Solutions and Wholesale division in support of AT&T’s post-sale indirect organization. Previously, Steve served as the Assistant Vice President for AT&T’s Centralized Sales Operations Team for Global Business Solutions. Steve also led the governance and operational management for the 6,000+ employee sales organization overseeing sales operations for $40B+ of annualized revenue. Prior to this assignment, Steve led AT&T’s Premier Client Groups Sales Operations and Channel Marketing, AT&T’s Select Sales Performance and Effectiveness Organization.

Mike Chase

SENIOR VP OF SOLUTIONS ENGINEERING
Mike Chase serves on AireSpring’s executive team in the role of Senior VP of Solutions Engineering. He is a telecom veteran with deep expertise in advanced SD-WAN networking and related technologies. Mike leads AireSpring’s Solutions Engineering team which serves as a full-service network engineering resource to our channel partners and their enterprise clients. Mike brings experience across a vast portfolio of other telecom/VoIP, networking, datacenter and cloud services enterprises. He has over 25 years of experience designing complex datacenters worldwide during his work with such firms as Wells Fargo Bank, IBM, Mobil Oil Corporation, Union Oil, LA Cellular, Capitol Records, Equant, AT&T, Broadcom, Experian, tamCloud, dinCloud and others. In addition, Mike, also known as Dr. Cloud, is a published author of many online magazine articles, columns and blogs. He holds 20+ industry certifications, such as the prestigious Cisco Certified Internetwork Expert (CCIE# 7226), Linux LPIC3, VMware Certified Professional (VCP #26676) and others, along with a Juris Doctor (J.D.) degree in law from California Southern University. He previously co-founded and was former CTO of several cloud ventures, including one of the first Cloud Service Providers (CSP) to offer hosted virtual desktops worldwide.

Ellen Cahill

SENIOR VP MARKETING

Ellen Cahill is a results-driven marketing leader with over 20 years of experience driving revenue growth, brand elevation, and market expansion in the technology and software industries. She has held senior marketing roles at companies such as Casewise, Natural Md Search.com, BeyondTrust, Thinque, New Era of Networks (Sybase) and SeeBeyond Technology (Sun Microsystems) leading high-impact B2B and B2C marketing strategies across product marketing, brand transformation, and revenue acceleration.

Specializing in relaunching acquired companies, integrating product lines, lead generation and executing go-to-market strategies, Ellen has a proven track record of building world-class teams and delivering measurable business impact. With deep expertise in SaaS, security, and cloud computing, she blends data-driven insights with creative execution to enhance brand visibility, customer engagement, and competitive advantage in dynamic markets.

Rod Rummelsburg

GENERAL COUNSEL

Rod Rummelsburg brings extensive experience in intellectual property, corporate and commercial Law, litigation and alternative dispute resolution to AireSpring including over 15 years of managing the transactional, litigation, negotiation and IP/patent needs of several domestic and international telecommunications and Internet companies.   Mr. Rummelsburg has represented both plaintiffs and defendants in multimillion dollar litigation matters in California, numerous state and federal courts and various appellate courts including the Ninth Circuit Court of Appeal.  As in-house counsel at American Tower Corp. (NYSE: AMT), formerly Interpacket Networks, Inc., Mr. Rummelsburg managed telecommunications, regulatory, and legal issues for subsidiaries and customers in approximately 125 countries.  Additionally, Mr. Rummelsburg has negotiated and structured telecommunication deals with numerous foreign government-owned utility companies.  Mr. Rummelsburg is admitted to practice law in all federal and state courts in California and is a registered patent attorney with the United States Patent and Trademark Office.   Mr. Rummelsburg has a comprehensive understanding of all phases of software development, having worked for many years at the Jet Propulsion Laboratory, TRW and Hughes Aircraft designing and developing software communications and information systems.  After earning a BA from UCLA, Mr. Rummelsburg graduated with honors from Loyola Marymount University, Los Angeles, CA with a MS in Computer Science and earned a J.D. degree with honors from Loyola Law School, Los Angeles, CA.

David Lonstein

EXECUTIVE VP PRODUCT MANAGEMENT

Mr. Lonstein previously ran the Customer Service Division at ADDTEL Communications and has 20 years of experience in all aspects of the telecommunications industry, including customer service, repair, and product management. Since joining AireSpring, he has been deeply involved in the company’s growth as the Director of Customer Service and later the Vice President of Carrier Relations. In his current role as Executive Vice President of Product Management, Mr. Lonstein oversees product development and management, special pricing, and the QuoteSpring proposal generation platform.

Tony C. Lonstein

EXECUTIVE VP

With over 30 years experience in international trading, Mr. Lonstein was the former co-founder and Chairman of ADDTEL Communications. Mr. Lonstein was responsible for the overall strategic direction for ADDTEL. Mr. Lonstein was involved in extensive negotiations with major carriers, including AT&T and MCI, as well as with major customers, which included such company as Earthlink Network. Mr. Lonstein’s prior experience includes the complex structure of several multinational trading agreements, as well as international import/export and commodities trading.

Russ Shipley

CHIEF OPERATING OFFICER
Russ Shipley is a seasoned leader in the industry with 35+ years of experience. Prior to joining AireSpring, Russ held a variety of executive positions at TPx (formerly TelePacific), most recently serving as Chief Operating Officer (COO). Prior to assuming the COO role, Russ  served as the Executive Senior Vice President of Wholesale, Engineering and Operations and Network Services at TPx,  providing senior leadership at TPx for over 15 years. Before to joining TPx, Russ served as President of Wholesale, Chief Network Services and as New Technology Officer at Mpower Communications Corporation. Russ has also held several leadership positions with Global Crossing, Frontier Corporation and Rochester Telephone Corporation with a dedicated focus in service, operations, engineering, technology, construction, sales, and business development groups. Russ holds a Bachelor of Science in Chemical Engineering and an MBA with a concentration in Operations Management from the University of Rochester.

Arno Vigen

CHIEF FINANCIAL OFFICER

Mr. Vigen has 30 years of experience in financial and executive management positions, including as the Chief Operating Officer of Justice Technology, which was named the Inc. 500 Winner for #1 Fastest Growing Private Company in the USA 1999. He also served as the Vice President of Finance for GSM and national carriers overseas. Mr. Vigen oversaw acquisitions by IDB Communications of FTC Communications – France Telecom (USA) and World Communications (formerly part of ITT – International Telephone and Telegraph), as well as the sale of IDB itself to LDDS.

Daniel Lonstein

PRESIDENT AND CHIEF REVENUE OFFICER

Daniel Lonstein is responsible for the day-to-day operations of AireSpring, including the sales and marketing of its award-winning cloud communications solutions. He possesses extensive experience in the sales process both inside and outside of the communications industry. Since AireSpring was founded in 2001, Mr. Lonstein has consistently anticipated and led the transition from legacy services to VoIP and cloud solutions. Mr. Lonstein draws upon his over twenty-five years of experience in the telecommunications and high tech industries to create cutting edge products, direct sales and channel programs, and the operational teams necessary to support the delivery of mission critical products and services to small businesses and Fortune 100 brands alike in the highly competitive Unified Communications and Contact Center industries.
In his position at the forefront of change in the industry, Mr. Lonstein has participated in multiple panels and published numerous articles on the latest products and technology trends in the US and abroad. He has lived and worked in Japan, Israel, and South Africa. Prior to AireSpring, Mr. Lonstein was co-founder and Chief Operating Officer of ADDTEL Communications and has previously held positions at On Target Market Research and Tel-Aviv based USTM Partners, as well as consulting for various international telecommunications conglomerates on how to export high tech and telecom products to the US.

Avi Lonstein

CHIEF EXECUTIVE OFFICER
Avi Lonstein has been a telecom entrepreneur for over 25 years. In 1989, Mr. Lonstein co-founded ADDTEL Communications. As President of ADDTEL, he was directly responsible for growing the company from a start-up operation to one of the country’s most successful nationwide long distance resellers. Under Mr. Lonstein’s direction, ADDTEL was recognized as one of the telecom industry’s most innovative and well-managed companies, and experienced substantial growth during his tenure. Mr. Lonstein’s next entrepreneurial venture was AireSpring which he co-founded in 2001. Mr. Lonstein and his team foresaw the massive changes in telecom technology, and rapidly built AireSpring’s own next-generation IP network to become a full-fledged VoIP carrier, offering a range of SIP Trunking and telephony services. Mr. Lonstein later spearheaded development of the company’s own nationwide MPLS network and created an innovative Mesh MPLS product that has won several awards. As chief executive officer for AireSpring, Mr. Lonstein is responsible for the company’s operations, strategy, and transformation into a nationwide provider of managed services for IP communications, intelligent networking and cloud computing applications and services. He continues to lead AireSpring as the company expands its portfolio of award-winning services and applications to keep it on the cutting edge.

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    Michael McDaniel

    Senior VP of Service Delivery

    Michael McDaniel brings over 30 years of leadership experience in the telecommunications industry, with a strong focus on technology-driven service delivery, customer experience, and operational excellence. Throughout his career, he has successfully led OSS/BSS system migrations, IT strategy initiatives, and enterprise service transformations, all while driving revenue growth and enhancing client satisfaction.

    Before joining AireSpring, Michael held several senior leadership roles, including Vice President of Customer Operations at Surf Internet, Vice President of Enterprise Service Delivery at Peerless Network, and Vice President of Operations and IT Strategy at NTS Communications. His extensive experience also spans leadership positions at MCI WorldCom, Windstream, McLeodUSA, PAETEC, and Call One, where he specialized in IT, operations, product engineering, project management, provisioning, call center management, and next generation testing laboratories.

    With a proven track record of streamlining service delivery, optimizing operations, and implementing cutting-edge telecommunications solutions, Michael plays a key role in ensuring AireSpring continues to provide best-in-class service and support to its partners and customers.

    Ken Bisnoff

    SENIOR VP OF CUSTOMER SUCCESS

    Ken Bisnoff has over 30 years of experience leading high-performing organizations through periods of rapid organizational growth and expansion. As a founding member of the TPx Communications executive team, he played a pivotal role in that company's explosive growth and transformation from a small startup regional CLEC to a billion-dollar national managed services provider.

    Ken has a deep understanding of industry trends, sales processes, business communications, and strategic and tactical execution. During his time at TPx, Ken held various roles that included leading direct and indirect sales, human resources, and marketing communications as well as guiding sales teams through market, tech, and M&A transformations. Ken’s track record of achievement as a channel leader includes recognition by CRN magazine as a Top 50 Most Influential “Channel Chief” in 2023, and from 2017 to 2019. He also earned the Circle of Excellence Award in 2017 from Channel Partners Magazine. Ken has served on the advisory boards of both the Technology Channel Association and Channel Partners.

    Before joining AireSpring, Ken served as Senior Vice President and Channel Chief Americas at GTT.  Bisnoff was also a co-founder of leading telecom industry consultancy Eagleteq Advisors (now X4 Advisors). He holds a Bachelor of Science degree in Electrical Engineering from the University of Massachusetts-Amherst.

    David Hess

    SENIOR VP OF MOBILITY

    David Hess serves Senior Vice President of Mobility. David spearheads AireSpring’s expanding mobility strategy targeting Wireless WAN, IoT, Data, Voice, and Mobile Virtual Network Operator (MVNO) solutions.

    David is a seasoned telecommunications leader with an influential level of experience within the Virtual Mobile Operator (VNO) sector. He has held prominent positions in the industry, most recently as the Senior Vice President of North America Sales for Pareteum, where he created and grew a sizeable business unit within that organization, targeting the IoT and VNO segments.

    David’s accomplishments in the telecommunication industry are highlighted with many success stories related to driving growth and building value for Communication Service Providers (CSPs) both in the US and globally. Starting his career in sales, Hess then moved rapidly up into notable executive level roles, with companies such as KDDI & Telia as well as other emerging telecommunication service providers.

    David brings over 22 years of success leading operations and sales in the telecommunication, cloud infrastructure, and managed service provider markets. His accomplishments in the telecommunication industry are highlighted by many success stories related to driving growth and building value for Communication Service Providers (CSPs) both in the US and globally.

    Yang Yu

    SENIOR VP OF INFORMATION TECHNOLOGY

    Yang Yu is a highly regarded technology executive who spent over 15 years in various roles with IBM, rising from Systems Engineer with IBM Global Services to Delivery Project Executive, and ultimately Group CIO. In his role as Delivery Project Executive for IBM’s Business Transformation Program, Yang was responsible for implementation of the Blue Harmony software application throughout IBM worldwide. Following the success of this project, Mr. Yang was promoted to IBM Greater China Group CIO for China, Hong Kong and Taiwan. Following his tenure at IBM, Yang accepted a position as CIO with Prolacta Bioscience, a pioneer in providing human milk-based nutritional products for premature infants in the neonatal ICU.

    Mr. Yu’s role at AireSpring incorporates his background in solution architecture and strategy, resource management and more. His deep experience in global markets and technology is instrumental in creating the innovative, adaptive environment that will best serve our partners and customers into the future. Yang holds a Bachelor of Science degree in Business Administration and Management from the University of California, Riverside, as well as an MBA with emphasis in Management Information Systems (MIS) and Finance from the prestigious Hong Kong University of Science and Technology. Additionally, Mr. Yu has added certifications including the Project Management Professional (PMP) from the Project Management Institute, and certification in IT Architecture from The Open Group, a global technology standards consortium.

    John Young

    SENIOR VP OF CHANNEL SALES

    John Young is a highly respected telecom industry executive, with a deep record of innovation and  leadership in both direct and channel sales. John joined AireSpring after more than 13 years at NetFortris where he was Executive Vice President of Global Sales and Global Channel Chief. His broad range of responsibilities there included both Enterprise and Channel Sales, Channel Marketing and Account Management. John previously served as Senior Vice President of Global Sales at Fonality (acquired by NetFortris in 2018) where he developed the North American and international sales teams and programs from the ground up, managing a large team of global Enterprise, Channel and Account Management sales reps, directors and VPs. During his career John has been invaluable in developing many unique partnerships with VARs, master agencies and sub-agents.

    Darren Sandford

    SENIOR VP OPERATIONS

    Darren Sandford has over two decades of experience building and operating telecommunication networks across the United States of America and Canada. Darren has recognized expertise in innovating and launching unique products into the marketplace, optimizing significant annual budgets for operational and financial success, and assisting executives in developing and implementing corporate strategies. He has previously held senior management and executive roles at various national and global telecom corporations, including Covad Communications, Pac-West Telecomm, and Primus Telecommunications, and also served as the Vice President for Technology Deployment at the California Emerging Technology Fund, a nonprofit organization that provides statewide leadership to close the “digital divide.”

    Wendell Nelson

    SENIOR VP STRATEGIC PARTNERSHIPS

    Wendell Nelson is a telecom industry veteran, with more than 25 years in the industry, successfully managing teams and building partnerships that deliver results. He has served as Vice President of Corporate Development at TailWind Voice & Data, expanding their opportunities beyond national technical support and dispatch services and into the connectivity business. Previously, he ran wholesale sales for Global Capacity, MegaPath and Covad Communications, building a reputation for success as an executive in corporate development, mergers and acquisitions, finance, engineering, sales and operations.